© Thomas Bubendorfer 2019

01 / 08 / 2017

“Set-back and crisis” — words of wisdom at Volkswagen in Wolfsburg, Germany

Thomas was invited to speak on behalf of troubled carmaker Volkswagen, Europe’s largest company. He was tasked with creating perspective on the global crisis by reflecting on his own reaction to — and recovery from — serious personal setbacks. Thomas focused on meaning and performance and, as he sees it, the mainly positive aspects that can arise from any crisis (given the right mental attitude): “They are signals for change, they are chances for learning and transformation, they make individuals realize that something is at stake — which is often forgotten in times of success.” 

Photo: Thomas and Matthias Müller, CEO of VW AG